Communication Media Academy
Des Moines Public Schools and Central Campus have a long involvement in teaching students about all aspects of communications industry. In fact, Central Campus was the original home of what is now the Iowa Public Television network.
The Broadcasting and Film program concentrates on the creative and communication aspects of the radio/television/film industry. Emphasis is placed on analysis of career paths and the production techniques associated with gainful employment. Here students learn some basic and advanced techniques in writing, announcing, shooting, editing, and preparing media for their target audience. This program opens doors through the availability of the FCC licensed radio station KDPS 88.1FM and the district cable programming through DMPS-TV. Students also have the opportunity to submit work to various contests and festivals.
In the Commercial Photography program, students obtain skills in film processing, darkroom procedures, studio shooting techniques, camera techniques, photographic history, presentation skills and digital imaging. Portfolio development enables students to apply for employment, scholarships and college admission. Students publicly display work at the Central Campus Student Art Exhibit and other exhibitions.
From print to online, the Graphic Communications program guides students through the design process and the creation of images for logos, posters, flyers, packaging, apparel, and more. Industry software and hands-on projects are the backbone of this creative career area. The equipment and supplies in this class are tightly aligned with the expectations and requirements of the graphic communications industry.
“I love all the hands-on and real-world opportunities that Central Campus provides. I am planning a career in journalism and the teachers here gave me the self-reliance I needed to create a portfolio giving me an advantage during future job interviews.”
Emily Blobaum – Broadcasting and Film, Commercial Photography – Roosevelt High School